Crocs and fast food chain Kentucky Fried Chicken have paired up in an unexpected partnership to cook up something quite unique: chicken-scented shoes.
The companies promoted the footwear on their social channels Thursday.
Coming soon! The saying is true, good things and Crocs that look like a bucket of fried chicken come to those who wait. Kentucky Fried Chicken x Crocs Classic Clogs are finally being served on July 28th at 12 PM ET. #KFCCrocs @kfc https://t.co/yI9I36nf3N pic.twitter.com/dtY3vIxrDQ
— Crocs Shoes (@Crocs) July 23, 2020
The limited-edition clogs will be available for purchase online Tuesday.
An image of crispy, fried chicken is printed on the majority of the shoe, while the base reflects KFC’s signature red and white colors.
Each pair comes with two drumstick-shaped charms that can be pinned into the clogs. The charms are made to “resemble and smell like fried chicken,” according to the companies.
Crocs and KFC tapped artist and social media influencer MLMA to be the face of the collaboration.
“Crocs and KFC’s collaboration feels high fashion to me,” she said in an interview with Paper magazine. “Because they are doing something different that’s fun and creative ... Why not?”
It’s unclear how much the special-edition clogs will cost.
Cox Media Group